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Glimja

About Glimja

With a long history in the health industry, our founders Rahima, Adam, and Mikael had seen it all.

Hyped supplements from cool brands that got off to a strong start but lowered their quality as they grew. People buying expensive products that made no difference. And trends that promised everything but delivered little.

But above all, they had seen the frustration of people who genuinely want to feel better but don’t know who they can trust.

They had been there themselves—confused in a health food store, holding three different magnesium products. Sitting in front of their computers, reading 47 reviews to figure out which health products actually make a difference and which are simply a waste of money.

So, in spring 2020, they decided to found Glimja, a health store where all supplements and health foods meet three strict requirements:

High quality

Even our most affordable options contain high-quality ingredients and nutrients

No unnecessary content

Free from strange additives and unnecessary fillers

0% unpleasant substances

We say no to over 100 substances that do not support your health

Our journey began long before 2020

Glimja is not our first attempt to make health simpler. Quite the opposite. Glimja brings together several businesses founded by people who shared the same vision of offering pure, healthy products for the body and home:

  • Softskin – founded by Anna Diec in 2006
  • Clearlife – founded by Rahima Knutsson and Tom Lidström in 2007
  • Rawfoodmiddagar – founded by Catherine Hirota and Mikael Boström in 2010
  • Lapland Eco Store – founded by Sara Mårtensson in 2013
  • Happy Green – founded by Torulf Rosvall and Bonnier News in 2016

Holistic health

For us, health is about the whole picture – how body, mind, and lifestyle interact.

Nutrition is an important part, but just as significant are sleep, movement, recovery, relationships, and what brings joy in everyday life.

We know that every person is unique. Bodies function differently, life situations vary, and health challenges are rarely simple or one-sided.

What works for one person doesn’t necessarily work for another. That’s why we don’t believe in one-size-fits-all solutions or favor one diet over all others. There are many paths to balance, and often you need to find your own.

We believe in a sustainable and balanced approach to health, where there is room to live, enjoy, and be human. Strict rules and harsh restrictions rarely create long-term harmony.

Instead, we want to inspire small, thoughtful, and individual changes that strengthen the body over time.

Health Blog

On our health blog, our experts share knowledge about nutrition, mental health, physical activity, and other lifestyle factors that affect your well-being. We want to give you tools, not lectures.

Free health consultation

Are you unsure where to start? Feel free to contact our customer service and tell us about your situation, what you have tried before, and what you want to achieve.

We will help you find products and solutions tailored specifically to you.

Our team

Mikael

Mikael

Co-founder & Chairman of the Board

Rahima

Rahima

Co-founder & Category Manager

Adam

Adam

Co-founder & E-commerce Specialist

Moon

Moon

CEO

Daniella

Daniella

Customer Happiness Team Lead

Ulf

Ulf

Machine Specialist

Sara

Sara

Head of Growth & Product Developer

Ellinor

Ellinor

CX & Frontend developer

Hewri

Hewri

Senior Buyer

Sara

Sara

Customer Happiness Specialist

Ella

Ella

Senior Buyer

Emma

Emma

Digital Marketing Specialist